Announcement

Collapse
No announcement yet.

Advertisers Angry with Mozilla

Collapse
X
 
  • Filter
  • Time
  • Show
Clear All
new posts

  • Advertisers Angry with Mozilla

    Source: ExtraTorrent Original Author: SaM Post Date: August 23, 2013 Link in ExtraTorrent: Advertisers Angry with Mozilla

    The Interactive Advertising Bureau (IAB) is not happy with the open source browser Mozillaís anti-tracking features. Although it is perfectly normal that Internet users are concerned about companies spying on them, the outfit has been attacking Mozilla on the grounds that it insisted on defending the peopleís rights to control the use of cookies on their systems.

    Apparently, if your browser refuses to hand over all your personal information to advertisers then there must be something wrong with it. The Interactive Advertising Bureau is a trade organization representing marketing and advertising companies across the US and Europe. After the outfit received much abuse for its stand, one would have expected advertisers to have given up and waited for the dust to settle on this privacy debate.

    However, the IAB placed a full-page advert in Advertising Age calling for users to stop Mozilla from hijacking the Internet. The ad insists that you can only find what you want online with the help of advertising cookies. The outfit believes that Mozilla is going to eliminate the same cookies which enable advertisers to reach the proper audience, with the proper message, at the proper time.

    In fact, Mozilla lets users control cookies and stop them from websites they haven't actually visited being dumped on the system. Instead of eliminating cookies, the browser is providing users control over annoying advertisements for stuff they donít want. However, the IAB claims what Mozilla is doing isnít in the interest of privacy but rather about helping some business models gain a marketplace advantage and reducing competition.

    And this is said about Mozilla and its open source coders, dedicated to overthrowing the man with free coding. It is hard to believe that Mozilla is helping someone play monopoly, because the whole point of Mozilla was to kill off a Microsoft monopoly. The Interactive Advertising Bureau claims that Internet users already have control over whether they receive interest-based adverts through the Digital Advertising Allianceís self-regulatory program, which is something new, as the program in question appears to be designed to promote better advertising rather than helping users out.

    Apparently, this is just a huge PR own goal of the kind which is usually only tried by the entertainment industry against pirates, while the users might want to download Firefox and disable all cookies after reading the ad.
    sigpic

    [ἓν οἶδα ὅτι] οὐδὲν οἶδα - Socrates

  • #2
    Apparently, if your browser refuses to hand over all your personal information to advertisers then there must be something wrong with it.
    Well yeah. They have the right to know everything about us and we have the right to like it. Sounds like a match made in heaven.
    Thanks to the powers that be for VIP

    Comment


    • #3
      [QUOTE=brightsm;1865007]The ad insists that you can only find what you want online with the help of advertising cookies.[/QUOTE]

      Is this not what search engines are for? It would be good if the advertising companies release statistics indicating how many users view how many ads and the number of user that click the ads.

      Comment


      • #4
        What are these ads that they're referring to?

        - With love, Adblock.

        Comment


        • #5
          All these companies lately seem to be obsessed with spying.

          Comment


          • #6
            What ads companies seem to want is that when we browse the Internet we feel like we are in New York City, I guess...

            Adblock is my friend!

            Comment


            • #7
              Ad Block all around. Mozilla should bundle it free with FF just to spite them. Saves people installing it every time lol

              Comment


              • #8
                ads are not the problem, evil advertisers are

                I like ads because 1) sometimes they suggest me something I didn't know and which is really cool, 2) the ad is tied to a company that believe in its product and is actually paying to show it, not like the enlarge your penis spam in email and 3) i have a few websites showing google adsense and it's pretty cool, getting a few bucks every month for blogging about stuff that I like

                Anyway, I'm happy mozilla is still working hard on stopping evil advertisers to track us

                Comment


                • #9
                  Dont Track Me is a great little piece of software.....fuckem.

                  Comment

                  Working...
                  X