I just picked up a new bookbag today at staples because they were offering this sweet deal. Once you buy the backpack, you send in the rebate and they give you a giftcard to staples for the full amount. I thought its was a hell of a deal because I got a nice $120 backpack and I'll get a giftcard for $120. Anyway, I thought it was a good idea, so if you need a bookbag, check it out!